InTime began as a research project under the direction of the Institute for Technology Development (ITD) and the NASA Ag 20/20 program. The primary goal of this project was to develop spatial technologies for use in production agriculture. In addition, they investigated the possibility to reduce crop production risks, and addressed environmental concerns associated with present day agriculture.

In the mid 1990’s ITD approached a cotton producer in the heart of the Mississippi Delta and requested his assistance to develop practical uses for certain technologies on his farm. The use of remote sensing and geospatial information system technology (GIS) were the focus of the partnership. Over the next five years, experiments were conducted by USDA-ARS, Mississippi State University, ITD, and field personnel from the grower’s farm. Research yielded practices such as variable rate (VR) plant growth regulator, insecticide, herbicide, and/or fertilizer applications. Thus the experiments proved the utility for these technologies in cotton production.

Over time, local producers began to see the benefits of the technology on neighboring fields, and began to question the availability of such data. In 2001, there was no availability of a service provider. Producers wanted a knowledgeable company who could provide them with aerial imagery and VR prescription writing abilities. Thus in 2002 InTime was created to provide technology solutions to clients who wanted to improve their ability to manage their crops. Success was quickly seen, and in 2003 InTime was incorporated.

After InTime became incorporated, the company quickly began to evaluate its ability to aid producers of crops other than cotton, and also began expanding into areas outside of the Mississippi Delta. InTime currently services over 12 states, and is acquiring data over 25+ crops including permanent tree crops and various vegetables in California, and rice in Arkansas.